Mooncake Packaging Design

The Mid–Autumn Festival, also known as Moon Festival or Mooncake Festival, is a traditional festival celebrated by many East and Southeast Asian people. The moon rabbit or moon hare is a mythical figure who lives on the Moon in Far Eastern folklore, based on pareidolia interpretations that identify the dark markings on the near side of the Moon as a rabbit or hare.

I create a packaging of mooncake that I made by collaging by using different types of paper to construct a box as three-dimensionals. For the 4 small boxes, I made tassels by thread on top 4 different phrase of moon with the main color of the blue sky and yellow and gold paper for 4 different moon phrases.